Experience
Senior(5-8 years)
Salary
Not specified
Posted
9 days ago
Deadline
in 11 days
Job Description
Job Title: Marketing Director
Company: Juntu Technology Trading PLC
Location: Addis Ababa, Ethiopia (Office)
Employment Type: Full-time
Career Level: Senior (5–8 years of experience)
Company Overview
Juntu Technology Trading PLC is a pioneering electric vehicle (EV) importer and comprehensive after-sales service provider based in Addis Ababa, Ethiopia. We are dedicated to accelerating sustainable mobility across the nation by introducing cutting-edge EV models, reliable charging solutions, and exceptional maintenance and customer care services.
Job Summary
We are seeking an experienced, strategic, and innovative Marketing Director to lead our overall brand, commercial marketing, and growth strategies. You will design and execute data-driven marketing campaigns to drive EV adoption, establish brand leadership in the green mobility sector, and promote our specialized after-sales services across Ethiopia.
Key Responsibilities
- Strategic Brand Leadership: Develop and implement end-to-end marketing strategies to strengthen Juntu’s position as a premier EV importer and service provider.
- Campaign & Content Management: Spearhead multi-channel campaigns (digital marketing, social media, PR, and local events) to educate the market on EV technology, range, and cost benefits.
- After-Sales Service Promotion: Market Juntu's maintenance, spare parts, charging infrastructure, and warranty services to build long-term customer loyalty and retention.
- Market Research & Competitive Intelligence: Track automotive industry trends, EV policy updates, consumer preferences, and competitor activities in Ethiopia to capitalize on market opportunities.
- Lead Generation & Sales Alignment: Collaborate closely with the sales team to generate qualified leads for personal and commercial EV buyers.
- Budget & Performance Tracking: Oversee the marketing budget, monitor campaign ROI, and optimize performance metrics across all channels.
- Event & Partnership Management: Organize EV test-drive events, dealership launches, and strategic partnerships with corporate fleets, energy providers, and government entities.
Requirements
Job Requirements
- Education: Bachelor’s degree in Marketing, Business Administration, Strategic Management, or a related field (Master’s degree preferred).
- Experience: Minimum of 5–8 years of proven experience in a senior marketing role, preferably within the automotive, technology, renewable energy, or high-value retail sectors.
- Industry Knowledge: Solid understanding of digital marketing tools, campaign analytics, brand management, and local consumer behavior in Ethiopia (EV or automotive sector familiarity is a strong advantage).
- Key Skills: High-level strategic vision, excellent leadership, creative campaign execution, and budget management.
- Languages: Fluency in Amharic and English (both written and spoken).
Required Skills
Level
Senior(5-8 years)
Location
Addis Ababa
How to Apply
Qualified applicants are invited to submit their CV and cover letter via the Ethiojobs portal or apply on the company email; hr@juntutechnology.com.et