Marketing and Sales Officer

1. Position Title: Marketing and Sales Officer

Job Summary

The Marketing and Sales Officer is responsible for driving revenue growth, expanding market share, and building strong customer relationships. The role combines market research, promotional campaign execution, lead generation, and direct client engagement to market the organization's products or services and achieve sales targets.

Key Responsibilities & Duties

• Identify and pursue new business opportunities, prospective clients, and market segments to drive sales volume and revenue.
• Manage the full sales cycle from initial contact and pitching to negotiation, closing deals, and contract finalization.
• Maintain active accounts, provide exceptional customer service, and execute strategies to improve client retention and repeat business.
• Assist in developing and implementing marketing strategies, promotional campaigns, and advertising initiatives across digital and traditional channels.
• Coordinate the creation of marketing collateral, product brochures, presentations, and digital content aligned with brand guidelines.
• Support participation in trade fairs, exhibitions, corporate events, and networking sessions to enhance brand visibility.
• Monitor market trends, consumer behavior, and competitor activities in the Ethiopian market to identify emerging opportunities or threats.
• Gather customer feedback, analyze purchasing patterns, and share insights with management to refine pricing, product offerings, or promotional tactics.
• Track daily, weekly, and monthly sales performance against key performance indicators (KPIs) and prepare periodic sales analytics reports.
• Maintain an accurate, up-to-date database of prospects, clients, inquiries, and sales pipelines.
• Coordinate closely with inventory, finance, and logistics departments to ensure timely product delivery, invoicing, and order fulfillment.
• Handle client queries, resolve complaints professionally, and ensure high levels of customer satisfaction.
• Ensure all marketing and sales activities comply with internal standard operating procedures (SOPs), company policies, and quality management frameworks (such as ISO 9001:2015 standards).
• Adhere to ethical business practices, local trade regulations, and tax compliance requirements.

Salary፡   According to the Company's salary scale

Job Requirements & Qualifications

• Education: Bachelor’s Degree in Marketing, Business Administration, Management, Economics, or a related commercial field.
• Experience: 4 years of proven experience in B2B or B2C sales, marketing operations, or commercial business development.
• Technical Skills:
• • Proficiency in Microsoft Office Suite (Word, PowerPoint, and Excel for sales tracking and data analysis).
  • Familiarity with digital marketing tools, social media management, and CRM software.
• Knowledge & Competencies:
• • Strong understanding of marketing principles, consumer psychology, and sales negotiation techniques.
  • High energy, target-driven mindset, resilience, and strong problem-solving abilities.

Interested and qualified candidates can apply using the email humanresource@Solyanagroup.com